I’ve worked in social media for almost a decade, and the approach has changed a lot during that time.

I couldn’t be happier that social media consumers are now asking for more humanity than perfection. In an online world where it can be easy to parrot and replicate content, I uncover the quirks and individuality of your business to develop content that resonates at a deeper level.

When crafted with care, social content can be a beautiful way to build community around your business which can even translate to the offline world. Yes, we want it to drive sales. But it can be so much more than that.

I develop and manage brands’ social media presence in a purposeful and strategic way, learning from data and audience interaction.

Creativity, strategy and relatability are my sweet spot for social media management. If this sounds like a bit of you, find out how we can work together below.